understand your business.

Take IT on - Home do IT now. Understand your business

The IT function in every business is about capturing, processing, storing and distributing information or data. 

Therefore the first principle of aligning IT with business is to have a clearly defined understanding of the overall objectives of your business.  Without this it's difficult to ensure that you'll get the most out of any IT investment that you make. 

Identify your business objectives first and then decide how technology can help you to achieve them.